Stop selling products.
Start building movements.
Hi, I’m Evan Brady. I build consumer brands people love and growth engines shareholders treasure.
✔️ 3 Fortune 500s
✔️ 9 Growth Startups
✔️ $100M in LTV Creation
Trusted by the world’s most iconic brands and ambitious startups across wellness, sports and entertainment.
Meet Evan Brady.
Elite marketer. Senior operator. Startup advisor.
After 12 years building brands, leading teams and driving growth for three Fortune 500 companies (Amazon, Under Armour, Endeavor), Evan started High Road to help founders and consumer startups grow faster, smarter and with fewer mistakes — and have some fun in the process.
What past clients and collegues are saying…
"Evan is a marketing leader with big ideas. He drove both engagement and subscription growth in highly competitive businesses. He is able to quickly connect the dots using customer feedback and lifecycle data to inform effective creative ideas.”
— Andy Donkin, Former CMO, Prime Video & Under Armour
He stands out as a brand builder. He helped us distill our complex product range into a cohesive story that greatly enhanced our ability to engage our customers. His methodical approach blends frameworks with the art of uncovering unique, emotive stories that connect with customers.”
— Clayton Kim, COO, Fount
"Evan is a world class marketer. Period. His deep go-to-market experience with major, disruptive companies across sports, entertainment and digital media combined with his passion to innovate makes him an ideal partner for any founder or marketing team looking to grow fast.”
— Peter Murray, CEO, Pro Fight League
"Looking for someone you can trust to grow your business? Evan is your guy. He is an incredible leader and communicator with impeccable ethics and integrity. He has a holistic understanding of marketing with a knowledge base covering the full stack, end to end.
— Rian Doris, Founder, CEO and author, Flowstate
"When it comes to growth, Evan is a pro. He was an integral part of our launch, finding our first 100 customers and helping us reach our next round of funding. I would strongly recommend him to any founder who needs help building a brand and business.”
— Spencer Cannold, Founder and CEO, Fanzoo
FEATURED WORK
Results speak for themselves.
Amazon Prime Video
Oversaw all customer acquisition, engagement, and retention efforts for Prime Video Sports including the launch of Thursday Night Football and the NFL’s first-ever Black Friday Game, the most success customer acquisition campaign in the history of Prime Video.
Under Armour
Led the award-winning global brand campaign, “Rule Yourself,” resulting in Under Amour being the most mentioned non-sponsor brand on social at the 2016 Olympics, drove product sell-thru and boosted the stock price by 8.5%.
SubQ
Advising an emerging frontier AI lab on how to launch the first-ever subquadratic LLM with the longest context window in the market (12M tokens). Brand, Positioning, Owned, Earned, Paid Media strategy.
Fount
Rebranded Fount’s health concierge service and advised on the GTM strategy for the launch of Flykitt, the category leader in jetlag prevention and the brand’s most successful product to date.
Gutsi
Advised on the launch strategy for an AI-powered smart toilet device designed to track gut health bio-markers. DTC, Retail, B2B and Affiliate distribution.
How I can help your brand grow faster and more profitably.
GROWTH GUIDANCE
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Position your brand and product for max differentiation and desire .
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Get attention, build trust and win sales using organic and paid channels.
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Increase average order value and retention through over-delivery.
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Build a lean team of elite marketing wizards that live and breathe brand, partnerships and growth.
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Set up a modern tech stack that simplifies your business, not complicates it.
Do you have a game-changing product but your lack of time, team or experience is holding you back?
Awards & Recognition
2023 Clios Sports Awards Judge
2021 Emmy Award Winner
2017 Cannes Lion Grand Prix
Work Experience
2023 - Present
Founder & Managing Partner at High Road
2018 - 2023
Head of Brand & GTM at Amazon Prime Video
2014 - 2018
Director of Global Marketing at Under Armour
2012 - 2014
Senior Manager at Relevant Sports
2009 - 2011
Manager at Endeavor
Life beyond.
When I’m not in the business arena, you can me staying active, taking adventures with my fiancé and friends, being an above average chef and enjoying a tequila from time to time.
Let’s Talk.
Interested in working together? Fill out some info and Evan will be in touch shortly!